Social Media Influencer Course
Photo & Video | Koh Tao Thailand
8 Day Course:
This course can be done after any of the Underwater Video courses as an Internship, or you can just sign up for this one individually. We will use topside and underwater footage (on scuba, freediving or snorkelling). You must be an advanced open water diver if you’d like to integrate footage we film on scuba. If you are interested in a dry course, there are no prerequisites.
This is a video course dedicated to making you a pro at using the power of marketing yourself or your brand with video. In this course we focus on the creation of creative content that showcases your talent as a videographer/content creator or your product.
Video is more powerful than any other marketing method. I will guide you every step of the way while you are creating your marketing video. We will get you to film vlog style, use sound, and record your story and/or use royalty free music to accompany strong images and text. We will discuss the technical aspects of your own production (transitions, colour grading etc.), equipment you might want to use, setting up your YouTube – Vimeo channel, and so much more.
Social Media Video FAQs
The most important thing in a video is to grab your viewer’s attention and then keeping them engaged. That means you will have to come up with high quality video content that will make your viewers want to stick around. Your video should look and sound professional, but also tell a compelling story and be relevant for your audience.
Studies shows that over 50% of consumers want to see more video content from the brands they like. Consumers expect their favorite brands to deliver great, high quality content on social media and video is one of the most effective ways to do this.
The best length for your video for YouTube is between 3 minutes and 3 and-a-half minutes.
Short videos are better for social media, because the viewers are normally scrolling quickly through. Short 15 second clips have a higher retention rate. Keep in mind that most marketing videos should be under 2 minutes.
- Create high quality professional content.
- Alway keep your audience in mind when creating your video content.
- Try to spark emotional reactions. Emotions have the power to engage people.
- Offer free things… It will boost an interest in your products. Offering to enter a drawing for a giveaway for sharing or following a page always works great.
© 2021 Oceans Below Co. Ltd
4/15 Moo 1, Koh Tao, Suratthani 84360, Thailand
Tel/Whatsapp: +66 81 268 20 31